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The best way to secure a digital customer journey - part 1

19-Jan-2021 16:36:32 / by Kjetil Faye Lund posted in digital access management, customer service, service station, customer journey, digital customer journey

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Everyone are curios about digital customer journeys. Having worked with digital customer journeys for years, I can say that customer journey practices in the automotive sector are as far from agile as anywhere else. Processes are far from defined, results are focused on the process and not the simplicity for customers, things move slow and there is little creativity. Now it´s going digital…

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