From booking appointments and choosing a replacement car to additional services and vehicle handover planning, all workshop visits will be handled via the digital customer ecosystem.
When it comes to service expectations, customers have long been influenced by the top-rated consumer brands in digital, where what’s desired is a swipe away.
With the new digital ecosystem, both customers and dealers benefit equally from the new seamlessly integrated aftersales services. They communicate with each other and all information is available in real-time, and communication is possible quickly and easily.
The lesson learned is that car drivers appreciate their digital aftersales experience — service and workshop visits with a swipe — making the inconvenient, convenient. Car drivers are ready, the technology is in place and dealerships can today gain a real competitive advantage and grow revenue by introducing self-service.
The digital ecosystem customized for car dealerships has seen customer experience improve in fundamental ways.
The best possible experience from online booking combined with an end-to-end ecosystem:
- Speed up processes with digital conversion and online booking.
- Smooth internal processes, get more done and focus on profit.
- Get customers in control, putting them in front of several choices.
- Allow complete vehicle handover with no face-to-face contact.
From booking appointments and choosing a replacement car to additional services and vehicle handover planning, all steps will be handled via the digital customer ecosystem.
Looking into the crystal ball, the workshop players that promptly begin assessing their organization’s starting point and full potential as they examine the impact of this shift on tomorrow’s revenue pools will be in a good position to capture the new value.